The launch comes as the N1 road in particular, which crosses the province, continues to suffer road carnage that has left many dead and injured.
OFM News reported on Friday that a truck driver was killed in a collision between two trucks on the infamous N1 road. According to a statement from the Mbalula office, the holiday season road safety campaign aims to prioritize and promote safer road use during peak season on South African roads.
READ ALSO: Emergency Services Meet To Launch Safer Holiday Season Initiative
The launch will take place at the Dr Petrus Molemela Stadium at Rocklands in Bloemfontein.
The statement added that the campaign’s goal is to keep traffic flowing, but also to prevent careless and reckless driving that could lead to accidents.
“The launch of road safety is a collaboration between different levels of government, transport entities led by CEOs, private sector actors and NGOs. The holiday season in South Africa is associated with industry shutdowns, increased traffic volumes and increased fatalities on victims are usually pedestrians, passengers due to lack of use of seat belts and crossings by pedestrians, ”the statement added.
OFM News previously reported that various emergency services gathered at the Shell Ultra City Pitstop, next to the N1 in Bloemfontein, on Friday morning to launch a safer holiday initiative.
Various ministries and public and private emergency services commemorated the 21 years of the initiative’s launch in 2000.